Evergreen Capsule 2025 

Brain Maps

A COLLECTION OF GARMENTS —————celebrating each mind’s beautiful and imperfect navigation of the world

This collection explores the beauty in imperfection and the complexity of inner experience. Each piece is designed to reflect the brain’s winding path and its emotional depth, intentional chaos & the quiet strength found in personal evolution. Silhouettes are soft but structured, and finishes are intentionally unrefined, balancing clarity and chaos.

MY ROLES:

  • CONCEPT DEVELOPMENT

  • CREATIVE DIRECTION

Inspired by:

emotional regulation

pattern formations

Neurons Firing

Organic Shapes

electrical impulses

Brain Scans

Hues

1x1 Rib, 3.5 oz.

Jersey, 4 oz. 

FABRICS

2x2 Rib, 4 oz.

Boucle Boiled Wool, 5 oz.

Collection Peek

Collection Peek

Shapes inspired by those of the human brain and neurons

#102106

Neuron Top

  • Angular neck 1x1 Rib, 3.5 oz.

  • Underbust cutouts

  • Pull-on

  • Quarter-length sleeve

“We see with our brains, not with our eyes”
— Norman Doidge

#102401

Connection Skirt

  • Angular ribbed waist Boucle, 5 oz

  • Angular hem Heavy Ribbing

  • Pull-on

  • Maxi length

  • sheath silhouette

#102001

Neuron Dress

  • Angular neckline Jersey, 4 oz

  • Underbust cutouts

  • Sleeveless

  • Pull-on

  • Handkerchief hemline

  • Midi length

“Biology gives you a brain. Life turns it into a mind.”
— Jeffrey Eugenides

#102108

Dendrite Top

  • Notched bateau neckline 1x1 Rib, 3.5 oz.

  • Cropped silhouette

  • Full length sleeves

#102309

Sulcus Trouser

  • Angular waistline 2x2 Rib, 4 oz

  • Handkerchief hem Elastic

  • Fitted

  • Ankle length

flagship store Imagery Concepts

Storefront brain sculpture in signature Proenza blue hue

Neuron web decor at center of space

By introducing core color palettes and textiles, as well as bringing in conceptually themed collections like Brain Maps, Proenza Schouler will tell a more cohesive story, positioning itself once again as a leader in conceptual luxury womenswear.

Take care of your brain.

〰️

Take care of your brain. 〰️

Visual Design

Product Development

Design Research

Brand Identity

Customer Experiences

Disciplines

Fashion

Industry

  • TECHNICAL DESIGN

  • SOURCING & FABRIC DEVELOPMENT

Brand Design & Strategy

Garment Rework

AI Image Creation

Interface Concept